關於新能源營銷汽車的外文文獻

『壹』 汽車營銷外文文獻

外文文獻可以用你們圖書館的外文資料庫檢索, 如www.sciencedirect.com, www.springerlink.com
自己去找吧 學校裡面可以下載到的！英文關鍵詞可以利用www.iciba.com網站翻譯～

『貳』 汽車新能源參考文獻

[4]顧瑞蘭. 促進我國新能源汽車產業發展的財稅政策研究[D].財政部財政科學研究所,2013.

[5]王慧. 促進我國新能源汽車產業發展的財稅政策研究[D].江西財經大學,2010.

[6]. 新能源汽車補貼之思[J]. 經營者(汽車商業評論),2014,10:190-195.

[7]楊毅沉. 新能源汽車推廣三大障礙:成本、技術、地方保護[J]. 決策探索(下半月),2014,11:29-30.

[8]喬亮國,李占元. 促進新能源汽車產業發展的稅收政策研究[J]. 商業會計,2015,07:86-87.

[9]丁芸,張天華. 促進新能源汽車產業發展的財稅政策效應研究[J]. 稅務研究,2014,09:16-20.

[10]孫英浩. 日本新能源汽車產業扶持政策的經驗及啟示[J]. 經濟視角(上旬刊),2015,03:76-78.

[11]陳晨,李霞,莫桓. 聚焦各國燃料電池產業政策發展[J]. 電器工業,2015,06:71-73.

[12]陳柳欽. 美國新能源汽車發展政策走向[J]. 時代汽車,2011,09:30-34.

[13]陳柳欽. 美日歐新能源汽車產業發展的政策支持[J]. 汽車工程師,2010,10:22-25+48.

[14]張政,趙飛. 中美新能源汽車發展戰略比較研究——基於目標導向差異的研究視角[J]. 科學學研究,2014,04:531-535.

[15]. 國外新能源汽車財稅政策研究及啟示[J]. 電器工業,2014,10:54-55.

『叄』 想找些有關新能源汽車的參考文獻

發展新能源工藝是非常正確的，補足6萬也是正確的。但補足的對象不合理，比如說：1.鋰電池裝上你的電動小汽車上，功率幾大？2.電瓶壽命多久？3.走多少萬公里要更新新電池，電池的價錢又是多少？4.平均每100公里消耗的成本是多少？老百姓買了你的車後，你設定多少年報廢？如何保修問題？就是電動車成本的問題。錢在老百姓的手上是否決定買你的車，但是這個工藝與傳統工藝的對比鉛酸電池1。鉛酸電池可以多次重復使用功能（就想電瓶「返老還童」破土了電瓶壽命問題）關於電車發展不上的問題，其中上就是法律電瓶汽車上路，阻止了這個發展，如果法律解開這條，電瓶車將得到快速發展2。就不會產生壟斷某一行工藝的模式，造成社會大動盪。你可以進入網站看看：www.dpkrfx.com 所謂的新能源汽車就是「鋰電池汽車」

『肆』 誰能給我兩篇關於新能源板塊的外文文獻啊

去 中國知網 搜去 因為下載要錢的 所以不好意思 你自己下載吧 嘿嘿

『伍』 新能源汽車的參考文獻

是不是可以用沼氣作燃料啊？
拉泡屎，車就走，哈哈哈哈哈~~~~~~

『陸』 幫我找找有關汽車營銷的英文文獻，註明出處，作者，出版時間！謝謝

我對這個不太在行。建議你用谷歌搜索。用英文版的，中文的肯定不好使

『柒』 最近寫畢業論文，求一些有關汽車新能源發展的外文參考文獻，有翻譯好的更好，急需， 謝謝！！！！！！

外文參考文獻怎麼提供給你啊，至少留個郵箱地址吧，如果需要回復郵箱地址即可，至於翻譯得靠你自己了，希望能幫到你，多多給點懸賞分吧，急用的話請多選賞點分吧，這樣更多的知友才會及時幫到你，我從文獻資料中找也是很花時間的

『捌』 求幾篇關於汽車營銷的英文文獻，只要題目的，我找不到。。。

Which in the homeland automobile enterprise camp pin level maximal? Believe in 90%'s insider city answer: Shanghai GM. This answer I have been also to say yes , the vehicle being that are what it gives birth to a child cannot include a reason achieving best, but selling amounts in the homeland the first. But, the insider who is also maximal , believe in 60% if my doctrine Toyota (include abundant Tian He Guang of China FAW Group Corporation vapor Toyota) camp pin is horizontal may shake head: What camp does Toyota have report back after? Small vehicle mass is good , whose city sells!
I have no intention of estimating that whose level height this two automobile enterprise camp sells here, who is low, but depending on that I being engaged in experience of automobile medium reporter for many years , I thinking that face to face be applied or used universally and abundant Tian Ying sells water
In the light of at present understanding of the most people, good automobile camp sells the marketing and sales activity being to have an innovative idea , to have effect should be elaborately planned, brand notability attracting medium speculation being advanced from this with the public attention. According to that this standard , Shanghai GM are able to get a maximum score affirmatively,the news "that 100,000 yuan of short separation overcome " makes Beijing Imperial Ancestral Temple hot , Buick GL8 "land public affair cabin " concept extends , monarch strength brand Chinese tradition culture entering , Cadillac brand are in because of Saiou to hold work of announcing ceremony waiting , all being able to be rated as the classics that Chinese automobile camp pin history mounts in recent years.
Words sending if the camp pin also shunts, "the beauty style being representative leads Shanghai GM since law " , medium public relation , news make hot , the concept announces , advertisement bombs, ... Hold tall take taxi camp high this one set selling the combination fist being applied exquisite in skill by Shanghai GM, of the first edition the Buick main current process Shanghai GM's package and the marketplace hoisting , becoming at one stroke the Chinese saloon belonging to two little brand in USA brand. Who can deny neither, Shanghai GM's overall camp pin level height proces person of the same trade or occupation indeed checking once greatly.
By contrast, China FAW Group Corporation Toyota has only wanted a low tone much , it's marketing and sales activity in recent several years has had nothing good or unusual to report , even, public relation crisis events such as "arrogant advertisement event " ", sharp aspiration oil leak event " has appeared , no wonder a lot of insider has all thought that Toyota "has not found the north yet" in Chinese camp pin except that the strength gallops to appear in the market once drew support from Zhang Yi Mou patting the advertising film event make one wheel hot. Guangzhou Toyota has put up a handful trend brutallyly ring the period of the beautiful triumphant strains omen (Camry) appears in the market , but, the quilt people has mocked well for "vehicle , the fool city has sold ".
Be that the Toyota camp pin had better be applied or used universally really? Need to know that fits in the technology " that Japan proces per day all along camp pin , having "Toyota ,broad ratification , why Toyota accomplishment selling aspect in camp has gained being thought that the camp pin dying to China afterwards on the contrary by person? I think that many people does not all understand that abundant Tian Ying sells the thought marrow, this is to improve a proct and serve steadily , the public praise forming the fine marketplace then, sells by the fact that the marketplace drives new vehicle coming public praise.
The it is the strongest to return to trend in 2006 triumphant strains US omen saloon comes up. Why does the consumer go after handful of beautiful triumphant strains omen? Who all knows this is that the beautiful saloon has formed fine public praise on Chinese marketplace because of entrance is nice. But, very few somebody asks about: Why in this way good is auspicious beautiful triumphant strains public praise? The answer not the Toyota manufacturing engineering is good , but the proct improves well. From the sixties debuted the first beautiful Daiji omens last century, Toyota is improving its quality unceasingly right away , every generation being advanced to some extent, but domestic than the last generation quality city triumphant strains US omens already are sixth generation of it. Mount sustained improvement in the same motorcycle type platform, not only having economized large amount of inkstone hair , cost of manufacture,
Antagonism, is applied or used universally , Ford waits for the automobile company to walk to be another a way, their city every year debuts a big heap of new vehicle, but every one new vehicle name , technology platform and before motorcycle type cannot find out connection. This being also leaking from a lot of automobile manufacturer in the homeland now, way, Board Chairman Qirui Yin Tong Yao has one well-known saying to here: "Alone dou, singles fights but you and I, engage in a gang fight right away ring the past life big heap of child". For the hot spot extending the new vehicle , manufacturer having to create the various concept and news,hold and the marketplace activity on a large scale , attract the medium and the public eyeball on this account.
國內哪個汽車企業的營銷程度無上？相信90％的業內人士都會回答：上海通用。這個答案我也是同意的，理由是它所出產的車算不上最好，卻做到了國本國銷售量第一。但如果我說豐田（包括一汽豐田和廣汽豐田）的營銷程度也是無上的，相信60％的業內人士都會搖頭：豐田有啥子營銷？車子質量好，誰都會賣！

在此，我無意評價這兩家汽車企業的營銷程度孰高孰低，但憑著我多年從事汽車電視台記者的經歷，我認為對通用和豐田營銷程度的不同評價，正好代表了目前中國汽車界對汽車營銷的兩種不同思路。

按照目前大大都人的理解，好的汽車營銷就是要精心策劃有創意、有影響的市場營銷勾當，吸引電視台炒作和公家關注，由此晉升品牌知名度。按照這個標准，上海通用肯定能夠得到無上分，因為賽歐「10萬元小別克」的新聞炒作、別克GL8「陸上公事艙」的概念推廣、君威品牌中國傳統文化的輸入、凱迪拉克品牌在北京太廟進行發布儀式等，都堪稱近年來中國汽車營銷史上的經典之作。

如果營銷也分門戶的話，上海通用是典型的「美式打法」，電視台公關、新聞炒作、概念宣導、廣告轟炸……這一套高舉高打車營銷組合拳被上海通用運用得出神入化，原本在美國屬於二線品牌的別克經過上海通用的包裝和晉升，一舉成為中國轎車市場的主流品牌。誰也不克不及否認，上海通用的群體營銷程度的確超出超過同業一大截。

相比之下，一汽豐田就要低調得多，除開威馳上市曾經藉助張藝謀拍廣告片事件炒作一輪外，幾年來其市場營銷勾當乏善可陳，甚或還出現了「蠻橫廣告事件」、「銳志漏油事件」等公關危機事件，難怪很多業內人士都認為豐田在中國的營銷「還撲空北」。廣州豐田在凱美瑞（Camry）上市時狠狠地出了一把風頭，卻被人譏為「車好，傻子都會賣」。

真的是豐田的營銷不如通用嗎？要知道，在日本歷來有「豐田的營銷、日產的技術」之稱，豐田在營銷方面的成就獲得了廣泛認可，怎麼到中國之後反而被人認為營銷不行了呢？我認為，很多人都不理解豐田營銷思惟的精髓，這就是持續地改善產物和服務，繼續往前形成良好的市場口碑，通過市場口碑來推動新車銷售。

還是回到2006年風頭最勁的凱美瑞轎車上來。消費者為啥子追捧凱美瑞？誰都知道這是因為進口佳美轎車在中國市場上形成了良好口碑。但很少有人問：凱美瑞的口碑為啥子這么好？答案不是豐田的打造工藝好，而是產物改善得好。從上個世紀60年代推出第一代凱美瑞開始，豐田就在不斷地改善它的品位，每一代的品位都會比上一代有所晉升，而國產凱美瑞已是它的第六代。在統一個車型平台上持續改善，不僅節流了大量的開發、打造成本，品位得到不斷晉升，並且消費者的口碑也在不斷地累加。

相反，通用、福特等汽車公司走的是另外一條途徑，它們每年都會推出一大堆新車，但每一款新車的名字、技術平台和之前的車型都找不出聯系。現在，國內很多汽車廠家走的也是這條途徑，奇瑞董事長尹同耀對此有一句著名的話：「單打獨鬥打不過你，我就生一大堆孩子來打群架。」為了推廣新車，廠家不得不打造各下位概念和新聞熱點，並大規模地舉辦市場勾當，以此吸引電視台和公家的眼球。

『玖』 跪求關於汽車營銷的外文文獻！

唉，還是自己經手吧，如果那完全不是你的認識，你卻拿來濫竽充數的話，遲早也會穿的，自己去經手才可以知道自己的不足，能不能勝任一樣工作，並不是靠自己去唬弄自己的。

『拾』 求一篇關於汽車專業的外文文獻，要求如下

建議去當地圖書館找找看~~我是浙江的~~在我省圖書館看到過~~你那裡就不得而知了~~