关于新能源营销汽车的外文文献

『壹』 汽车营销外文文献

外文文献可以用你们图书馆的外文数据库检索, 如www.sciencedirect.com, www.springerlink.com
自己去找吧 学校里面可以下载到的！英文关键词可以利用www.iciba.com网站翻译～

『贰』 汽车新能源参考文献

[4]顾瑞兰. 促进我国新能源汽车产业发展的财税政策研究[D].财政部财政科学研究所,2013.

[5]王慧. 促进我国新能源汽车产业发展的财税政策研究[D].江西财经大学,2010.

[6]. 新能源汽车补贴之思[J]. 经营者(汽车商业评论),2014,10:190-195.

[7]杨毅沉. 新能源汽车推广三大障碍:成本、技术、地方保护[J]. 决策探索(下半月),2014,11:29-30.

[8]乔亮国,李占元. 促进新能源汽车产业发展的税收政策研究[J]. 商业会计,2015,07:86-87.

[9]丁芸,张天华. 促进新能源汽车产业发展的财税政策效应研究[J]. 税务研究,2014,09:16-20.

[10]孙英浩. 日本新能源汽车产业扶持政策的经验及启示[J]. 经济视角(上旬刊),2015,03:76-78.

[11]陈晨,李霞,莫桓. 聚焦各国燃料电池产业政策发展[J]. 电器工业,2015,06:71-73.

[12]陈柳钦. 美国新能源汽车发展政策走向[J]. 时代汽车,2011,09:30-34.

[13]陈柳钦. 美日欧新能源汽车产业发展的政策支持[J]. 汽车工程师,2010,10:22-25+48.

[14]张政,赵飞. 中美新能源汽车发展战略比较研究——基于目标导向差异的研究视角[J]. 科学学研究,2014,04:531-535.

[15]. 国外新能源汽车财税政策研究及启示[J]. 电器工业,2014,10:54-55.

『叁』 想找些有关新能源汽车的参考文献

发展新能源工艺是非常正确的，补足6万也是正确的。但补足的对象不合理，比如说：1.锂电池装上你的电动小汽车上，功率几大？2.电瓶寿命多久？3.走多少万公里要更新新电池，电池的价钱又是多少？4.平均每100公里消耗的成本是多少？老百姓买了你的车后，你设定多少年报废？如何保修问题？就是电动车成本的问题。钱在老百姓的手上是否决定买你的车，但是这个工艺与传统工艺的对比铅酸电池1。铅酸电池可以多次重复使用功能（就想电瓶“返老还童”破土了电瓶寿命问题）关于电车发展不上的问题，其中上就是法律电瓶汽车上路，阻止了这个发展，如果法律解开这条，电瓶车将得到快速发展2。就不会产生垄断某一行工艺的模式，造成社会大动荡。你可以进入网站看看：www.dpkrfx.com 所谓的新能源汽车就是“锂电池汽车”

『肆』 谁能给我两篇关于新能源板块的外文文献啊

去 中国知网 搜去 因为下载要钱的 所以不好意思 你自己下载吧 嘿嘿

『伍』 新能源汽车的参考文献

是不是可以用沼气作燃料啊？
拉泡屎，车就走，哈哈哈哈哈~~~~~~

『陆』 帮我找找有关汽车营销的英文文献，注明出处，作者，出版时间！谢谢

我对这个不太在行。建议你用谷歌搜索。用英文版的，中文的肯定不好使

『柒』 最近写毕业论文，求一些有关汽车新能源发展的外文参考文献，有翻译好的更好，急需， 谢谢！！！！！！

外文参考文献怎么提供给你啊，至少留个邮箱地址吧，如果需要回复邮箱地址即可，至于翻译得靠你自己了，希望能帮到你，多多给点悬赏分吧，急用的话请多选赏点分吧，这样更多的知友才会及时帮到你，我从文献资料中找也是很花时间的

『捌』 求几篇关于汽车营销的英文文献，只要题目的，我找不到。。。

Which in the homeland automobile enterprise camp pin level maximal? Believe in 90%'s insider city answer: Shanghai GM. This answer I have been also to say yes , the vehicle being that are what it gives birth to a child cannot include a reason achieving best, but selling amounts in the homeland the first. But, the insider who is also maximal , believe in 60% if my doctrine Toyota (include abundant Tian He Guang of China FAW Group Corporation vapor Toyota) camp pin is horizontal may shake head: What camp does Toyota have report back after? Small vehicle mass is good , whose city sells!
I have no intention of estimating that whose level height this two automobile enterprise camp sells here, who is low, but depending on that I being engaged in experience of automobile medium reporter for many years , I thinking that face to face be applied or used universally and abundant Tian Ying sells water
In the light of at present understanding of the most people, good automobile camp sells the marketing and sales activity being to have an innovative idea , to have effect should be elaborately planned, brand notability attracting medium speculation being advanced from this with the public attention. According to that this standard , Shanghai GM are able to get a maximum score affirmatively,the news "that 100,000 yuan of short separation overcome " makes Beijing Imperial Ancestral Temple hot , Buick GL8 "land public affair cabin " concept extends , monarch strength brand Chinese tradition culture entering , Cadillac brand are in because of Saiou to hold work of announcing ceremony waiting , all being able to be rated as the classics that Chinese automobile camp pin history mounts in recent years.
Words sending if the camp pin also shunts, "the beauty style being representative leads Shanghai GM since law " , medium public relation , news make hot , the concept announces , advertisement bombs, ... Hold tall take taxi camp high this one set selling the combination fist being applied exquisite in skill by Shanghai GM, of the first edition the Buick main current process Shanghai GM's package and the marketplace hoisting , becoming at one stroke the Chinese saloon belonging to two little brand in USA brand. Who can deny neither, Shanghai GM's overall camp pin level height proces person of the same trade or occupation indeed checking once greatly.
By contrast, China FAW Group Corporation Toyota has only wanted a low tone much , it's marketing and sales activity in recent several years has had nothing good or unusual to report , even, public relation crisis events such as "arrogant advertisement event " ", sharp aspiration oil leak event " has appeared , no wonder a lot of insider has all thought that Toyota "has not found the north yet" in Chinese camp pin except that the strength gallops to appear in the market once drew support from Zhang Yi Mou patting the advertising film event make one wheel hot. Guangzhou Toyota has put up a handful trend brutallyly ring the period of the beautiful triumphant strains omen (Camry) appears in the market , but, the quilt people has mocked well for "vehicle , the fool city has sold ".
Be that the Toyota camp pin had better be applied or used universally really? Need to know that fits in the technology " that Japan proces per day all along camp pin , having "Toyota ,broad ratification , why Toyota accomplishment selling aspect in camp has gained being thought that the camp pin dying to China afterwards on the contrary by person? I think that many people does not all understand that abundant Tian Ying sells the thought marrow, this is to improve a proct and serve steadily , the public praise forming the fine marketplace then, sells by the fact that the marketplace drives new vehicle coming public praise.
The it is the strongest to return to trend in 2006 triumphant strains US omen saloon comes up. Why does the consumer go after handful of beautiful triumphant strains omen? Who all knows this is that the beautiful saloon has formed fine public praise on Chinese marketplace because of entrance is nice. But, very few somebody asks about: Why in this way good is auspicious beautiful triumphant strains public praise? The answer not the Toyota manufacturing engineering is good , but the proct improves well. From the sixties debuted the first beautiful Daiji omens last century, Toyota is improving its quality unceasingly right away , every generation being advanced to some extent, but domestic than the last generation quality city triumphant strains US omens already are sixth generation of it. Mount sustained improvement in the same motorcycle type platform, not only having economized large amount of inkstone hair , cost of manufacture,
Antagonism, is applied or used universally , Ford waits for the automobile company to walk to be another a way, their city every year debuts a big heap of new vehicle, but every one new vehicle name , technology platform and before motorcycle type cannot find out connection. This being also leaking from a lot of automobile manufacturer in the homeland now, way, Board Chairman Qirui Yin Tong Yao has one well-known saying to here: "Alone dou, singles fights but you and I, engage in a gang fight right away ring the past life big heap of child". For the hot spot extending the new vehicle , manufacturer having to create the various concept and news,hold and the marketplace activity on a large scale , attract the medium and the public eyeball on this account.
国内哪个汽车企业的营销程度无上？相信90％的业内人士都会回答：上海通用。这个答案我也是同意的，理由是它所出产的车算不上最好，却做到了国本国销售量第一。但如果我说丰田（包括一汽丰田和广汽丰田）的营销程度也是无上的，相信60％的业内人士都会摇头：丰田有啥子营销？车子质量好，谁都会卖！

在此，我无意评价这两家汽车企业的营销程度孰高孰低，但凭着我多年从事汽车电视台记者的经历，我认为对通用和丰田营销程度的不同评价，正好代表了目前中国汽车界对汽车营销的两种不同思路。

按照目前大大都人的理解，好的汽车营销就是要精心策划有创意、有影响的市场营销勾当，吸引电视台炒作和公家关注，由此晋升品牌知名度。按照这个标准，上海通用肯定能够得到无上分，因为赛欧“10万元小别克”的新闻炒作、别克GL8“陆上公事舱”的概念推广、君威品牌中国传统文化的输入、凯迪拉克品牌在北京太庙进行发布仪式等，都堪称近年来中国汽车营销史上的经典之作。

如果营销也分门户的话，上海通用是典型的“美式打法”，电视台公关、新闻炒作、概念宣导、广告轰炸……这一套高举高打车营销组合拳被上海通用运用得出神入化，原本在美国属于二线品牌的别克经过上海通用的包装和晋升，一举成为中国轿车市场的主流品牌。谁也不克不及否认，上海通用的群体营销程度的确超出超过同业一大截。

相比之下，一汽丰田就要低调得多，除开威驰上市曾经借助张艺谋拍广告片事件炒作一轮外，几年来其市场营销勾当乏善可陈，甚或还出现了“蛮横广告事件”、“锐志漏油事件”等公关危机事件，难怪很多业内人士都认为丰田在中国的营销“还扑空北”。广州丰田在凯美瑞（Camry）上市时狠狠地出了一把风头，却被人讥为“车好，傻子都会卖”。

真的是丰田的营销不如通用吗？要知道，在日本历来有“丰田的营销、日产的技术”之称，丰田在营销方面的成就获得了广泛认可，怎么到中国之后反而被人认为营销不行了呢？我认为，很多人都不理解丰田营销思惟的精髓，这就是持续地改善产物和服务，继续往前形成良好的市场口碑，通过市场口碑来推动新车销售。

还是回到2006年风头最劲的凯美瑞轿车上来。消费者为啥子追捧凯美瑞？谁都知道这是因为进口佳美轿车在中国市场上形成了良好口碑。但很少有人问：凯美瑞的口碑为啥子这么好？答案不是丰田的打造工艺好，而是产物改善得好。从上个世纪60年代推出第一代凯美瑞开始，丰田就在不断地改善它的品位，每一代的品位都会比上一代有所晋升，而国产凯美瑞已是它的第六代。在统一个车型平台上持续改善，不仅节流了大量的开发、打造成本，品位得到不断晋升，并且消费者的口碑也在不断地累加。

相反，通用、福特等汽车公司走的是另外一条途径，它们每年都会推出一大堆新车，但每一款新车的名字、技术平台和之前的车型都找不出联系。现在，国内很多汽车厂家走的也是这条途径，奇瑞董事长尹同耀对此有一句著名的话：“单打独斗打不过你，我就生一大堆孩子来打群架。”为了推广新车，厂家不得不打造各下位概念和新闻热点，并大规模地举办市场勾当，以此吸引电视台和公家的眼球。

『玖』 跪求关于汽车营销的外文文献！

唉，还是自己经手吧，如果那完全不是你的认识，你却拿来滥竽充数的话，迟早也会穿的，自己去经手才可以知道自己的不足，能不能胜任一样工作，并不是靠自己去唬弄自己的。

『拾』 求一篇关于汽车专业的外文文献，要求如下

建议去当地图书馆找找看~~我是浙江的~~在我省图书馆看到过~~你那里就不得而知了~~